Zaha Hadid’s Architectural Rubber Shoes
Wednesday, den 30. July 2008What’s stylish, highbrow, totally sexy, and (at least looks) extremely comfortable? That would be Zaha Hadid’s newest creation, a pair of gorgeous and intriguing rubber shoes, designed in collaboration with Brazilian shoemaker Melissa.
The shoes will… … continue reading
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Fred Segal Green
Wednesday, den 30. July 2008PSFK popped into the Green concession at Fred Segal in Santa Monica on Monday and chatted to the owner there. Green stands out in the mish-mash of concessions found in the store because of its… … continue reading
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Stoked Mentoring: Helping Kids Through Skateboarding
Wednesday, den 30. July 2008Stoked Mentoring is a non-profit organization that coaches at risk youth through action sports. Mentors are matched up with teens who learn valuable life skills like communication and responsibility. Skateboarding, snowboarding and surfing are used… … continue reading
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Coming Soon: Dr Jay Parkinson’s Hello Health Outpost
Wednesday, den 30. July 2008We spoke with Dr Jay Parkinson MD a few months back to learn about his innovative approach to healthcare, treating patients at their homes and providing services on a subscription-based payment model (ideal for the… … continue reading
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International Street and Stencil Art Celebrated in Melbourne
Wednesday, den 30. July 2008On August 1, Australia will host its 5th annual Melbourne Stencil Festival, featuring works by established and emerging artists from Australia and around the world. The 10-day long festival will showcase a wide variety of… … continue reading
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This Patch Is a Hyperlink
Wednesday, den 30. July 2008Object hyperlinking is the practice of linking physical objects to online information. One common way to do this is through an interface called Qr code - which we spoke of last week. Qr code is… … continue reading
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Augment Memory with Digitalization, Algorithms and Syncing
Wednesday, den 30. July 2008IBM Research recently showcased a new project entitled Pensieve, that looks to organize your life based on digitizing contact information and pairing it with photos and other tags. This idea has already been developed… … continue reading
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Milk Crate Chandelier: Street Style Lighting
Wednesday, den 30. July 2008Milk crates are one object we don’t have to worry about showing up in a landfill anytime soon. The plastic cubes are the perfect multi-use, modular design solution. For the most part, they’re a uniform… … continue reading
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SEO Trends 2008 - 2009
Wednesday, den 30. July 2008“If you’re thinking about hiring an SEO, the earlier the better” - guess who is saying this!!
Don’t be astonished - Google has redesigned its stance on SEO (obviously the user centric SEO and the white hat one).
And this statement actually establishes the saying that SEOs actually help Google to understand a web site in a better way. We restructure the website and rewrite the content in such a way that Google can easily understand it. We stop Google to crawl certain pages that are not worth visiting. We clear out coding errors to provide a smoother path for the bot to run. And Google has acknowledged that we help Google to offer a better result to the visitors.
I agree that sometimes we overdo it - but a white hat SEO is always the best friend a website owner may have.
Anyways, in coming months we can see some interesting changes in SEO world and in online marketing strategy.
- Webmasters used to publish duplicate content (or something they never wanted Google to read) in Flash files. Some even syndicated their website’s content via slideshows and other flash files. As Google has started crawling flash files - the amount of such syndications would definitely go down. And more importance would be given to video and image syndication.
- Bloggers would be in huge demand for paid reviews over blogroll links. Market may be a bit down due to recent financial setback, but web should not bother about that much. If you want to expand online business, you must pay for advertisement (includes SEO too). Web acts differently than offline market - you need a continuous presence to do business online. And smart website owners would take the advantage.
- In case of SEO, content designing and site navigation structure would get more importance.
- On-page java scripts would become more popular even though Google bot cannot read them properly. Google’s extensive use of java scripts and java based applications in recent days would boost its popularity.
A suggestion: think simply and think from a user’s perspective - Google would kiss you Good Morning.
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Bay Area Innovators: Joe Gebbia of AirBed & Breakfast
Wednesday, den 30. July 2008Joe Gebbia is the Co-Founder of AirBed & Breakfast, a new way of traveling that allows people to book rooms with locals to get a truly local experience. Travelers simply log onto the… … continue reading
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