Designer Entrepreneurs & The Creator Class
Monday, den 6. October 2008On Friday, I will be presenting my new thoughts on the emerging Creator Class. It’s a focus on multi-skilled creative minds who feel they can turn their hand to multiple product and service offerings, often challenging they way established industries operate.
Some of the people that I’d put in this category are featured in a [...]
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Are Brands Subliminal Performance Enhancers?
Monday, den 6. October 2008Many people will remember a study some months back suggesting that exposure to the Apple brand enhanced one’s creativity. Apple users rejoiced; everyone else gave a collective “hmph” and shrugged the study off as fluff. But NY Times Consumed columnist Rob Walker now highlights further studies that seem to prove the same point - as [...]
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McCartney X Youth
Monday, den 6. October 2008This TouTube clip contains a new track called ‘Nothing Too Much Just Out Of Sight‘ from Sir Paul McCartney aided by dance music producer Youth under the moniker The Fireman. The album it’s from is released on November 17.
Does it rock? Does it rock!?
© Piers Fawkes for PSFK, 2008. |
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Review – Raven’s SEO Tools
Monday, den 6. October 2008If you want to do well in online business, as far as SEO or SEM is concerned, you must set a target (set a realistic one - lol) to achieve within a given time. We often break the goal in small milestones to reach destination on time.In any SEO project, these short milestones mainly consists of tracking the overall development in ranking in different search engines like Google, Yahoo, MSN etc. And that too from different datacenters of those search engines. And as far as datacenters are concerned, you cannot do it from your own IP. The search engines are smart enough to detect it. Thus if you want to track your ranking in Google UK, using a US IP, you may not get the exact result. You better think about some proxy settings.
Now, if you have one or two keywords, you can do it manually through different IPs. But what if you have something around 50 to 100 keywords? How much time and effort would it take to find out your ranking in different search engines in different locations?
In such a situation, the best option is using a Rank Report Generator (software / tool) to automatically detect your ranking. There are many free rank report generators but they are often blocked by search engines like Google or Yahoo. Any seasoned SEO knows that they do not offer good results and you need to go for a paid version. And if you are working on client side websites, you have no other options but going for paid versions.
Raven’s SEO tools offer this functionality - you can go for either free or paid version. It lets you to track your ranking in different search engines (I have tried the paid version and the results are good). This can be a good solution for you to track your development as far as SERP is concerned.
Other SEO tools from Raven:
1. Analyzers: there are different sections inside analyzers like Quality Analyzer (rates your website within a 100 point meter), Design Analyzer (it matters a lot) and Keyword Analyzer (relevancy test). They have also added some features and applications like Wordtracker, SeoDigger, and AdWord Research so that you can get everything in one place.
2. Links: This is undoubtedly a great solution. Here you can track how many link requests you have sent and how many you have got. If you use reciprocal linking, this can be a good tracking solution. BTW, they also have a toolbar to manage everything in one click.
3. Content: Offers you an option to manage your blog via Raven.
4. SERP tracker: we have already talked about it. They automatically run a report once a week according to your selected keywords and search engines.
5. Analytics: Track your website’s performance and conversions. If you want more depth in the report, try Google Analytics.
You can think about using these tools. Try the free version first.
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Pop-Down Project: Closing the Window on Real Life Pop-Ups
Monday, den 6. October 2008The Pop-Down Project is comprised of 500 “pop-downers all over the world” who are bringing pop-up blocking to real-life advertising. Through their blog, the leaders of the movement (which started in France) give instructions on how to order the little red “X” boxes, designed to look just like the click-out boxes in the corner of [...]
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Waves to Power 1/3 of Australia
Monday, den 6. October 2008Wave power could be set to deliver up to a third of Australia’s energy needs. The report conducted by by engineering consultancy RPS MetOcean, states that Australia’s waves could produce almost 200,000 megawatts of energy, which equates to around four times that of its existing power-generation capacity. The study predicts around 10% of the “near [...]
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Most Popular Articles From the Last 7 Days
Monday, den 6. October 2008Here are PSFK’s top five articles from Sep. 29 to Oct. 5, 2008. Results are based on Google Analytics and in order of overall page views.
Hipsters Will Save Our Economy - Orli Sharaby
Sleep Easy Subway Rides - Claudia Cukrov
OBAG: Luggage Outside the Box - Dan Gould
Air Sharing App Brings Documents to iPhone - Nicko Margolies
NO [...]
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Small Business and Disabilities, Part II
Monday, den 6. October 2008A little while ago, we explored Federal Resources for Disabled Entrepreneurs for individuals with disabilities that want to start their own business. What if you are a small business owner considering hiring a disabled person? What things do you need to know? What risks must you consider? And what advantages may you be eligible for [...]
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‘Flawed’ Brands Are the Key to Success
Monday, den 6. October 2008Internet culture whiz Clay Shirky gave some interesting insights into the biggest mistake of corporate branding. Shirky argues that advertising seek to perfect brands, and in doing so, fail to reach and speak to average day people. When a brand markets a perfect image, people are less inclined to interact with the product, [...]
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Video Games for Literature
Monday, den 6. October 2008PJ Haarsma’s latest children’s novel, The Rings of Orbis brings kids to a new level of storytelling interaction with an accompanying video game. Haarsma believes the game element not only enriches children’s reading experience, but also speaks to a generation of kids who’d prefer to be in front of a screen than pick up a [...]
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