Monthly archive of 30. October 2008

Pics: Art By Changha Hwang

Thursday, den 30. October 2008

We caught an exhibit by Korean artist Changha Hwang at the gallerines in Samcheong-dong in Seoul recently. The look reminded us of the vector graphics MWM has been exploring.

© Piers Fawkes for PSFK, 2008. |
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Pic: Family Business

Thursday, den 30. October 2008

Interesting messaging on packaging from Eat sandwich store and cafe seen in Heathrow airport recently:
“We are a family business owned and tun by Naill and Faith MacArthur who both like good food and service”
Eat

© Piers Fawkes for PSFK, 2008. |
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Reincarnated Products In Seoul

Thursday, den 30. October 2008

When we were in Seoul recently, our guide and Likemind Seoul host Damon Garett took us to the Ssamzie-gil in Insa-dong. There we found a small store called Mearry which specializes in reincarnating products from dead materials. This toy we bought for Cy (called Yu-Shik) has been made from a t-shirt, a banner, a chair [...]

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Event: Eyebeam’s Reclaim the Streets

Thursday, den 30. October 2008

Art and technology incubator Eyebeam will be hosting an interesting series of workshops next week, that will teach how to curate instant outdoor art exhibits.
Eyebeam resident artist Christina Kral will help participants reclaim the streets and incorporate street art and everyday elements into an ad-hoc outdoor exhibition. Helping to lend participants a critical eye to [...]

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LED Light May Kill Wrinkles Better Than Botox

Thursday, den 30. October 2008

Is pure light better than Botox? German researchers have formulated a theory that high intensity light from LED lamps could be as effective as the Botulinum toxin in removing facial wrinkles. They say the light removes moisture on sub-surface tissue, restoring it’s elasticity. It would be great if something as simple as light could have [...]

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All the Wrong People Have Self Esteem

Thursday, den 30. October 2008

Designer and illustrator Laurie Rosenwald, self proclaimed “World’s Most Commercial Artist” who spoke at our 2007 New York conference, has announced the upcoming release of her latest book. Titled All the Wrong People Have Self Esteem, its an “inappropriate book for young ladies or anyone else”. With heavy doses of collage, hyper-illustration and humour, Laurie [...]

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The 3D Printing Revolution

Thursday, den 30. October 2008

3D printing keeps coming down into the realm of the everyday. Services like Shapeways allow designers (and anyone else) to easily upload 3 dimensional designs, have them printed and delivered in a matter of days.
Now, Treehugger reports that desktop 3D printing has crossed over into being a reality. Desktop Factory is releasing a 3D printer [...]

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A new blog or an account at twitter?

Thursday, den 30. October 2008

For a long time blogs are perceived as a great tool to market a product or to talk about a company or an individual. Marketers are so crazy about blogs that, a lot of marketers recommend a startup website to add a blog to their website like website.com/blog/. But is there anybody listening to you from day one?

There is nothing wrong in it. And a lot of times this proves to be a good idea. At least this tries to connect the visitors with the website owner. At least a platform is developed for the website owner to live as a human being in the net and talk about something more than the business or the website.

I have no problem if someone suggests this. But I have a problem if someone suggests a blog to be added with a website because it is the latest buzz in the market.

For example, just think about a ticket booking website that offers cheap travelling tickets or cheap theater tickets to customers. Do you really think a blog would serve the purpose of communicating with the target market better than twitter! The owner can easily ask the prospective customers to add him or her in their twitter network and they would easily get updates on new arrivals via that platform.

Another important point to note here is: when you start a blog under your own domain, you are actually starting it in isolation. You would need to promote it separately and work hard to develop a dedicate reader base. Does your business really need a dedicated reader base who would love to read 500 words to know about a new arrival! But when you start the same at twitter you are actually riding the same boat with your target audience. Don’t you think that it is more profitable to stay with the target audience rather than waiting for them in the far away shore!

What do you think?

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Presidential Election 2.0 :: How Social Media Forever Changed Presidential Campaigns

Thursday, den 30. October 2008

In many ways, this presidential election is unlike any we have ever had in history. Either a African American man or a woman will be elected to one of two of the most powerful positions in the world. We face an economic crisis not seen since the Great Depression. And the history books will certainly [...]

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Event: More Zaha Hadid Shows in New York

Thursday, den 30. October 2008

For the throngs of people unsuccessfully trying to get into Zaha Hadid’s Central Park installation, there’s hope. If you don’t want to wait on long lines to witness the prolific architect’s work, you can now catch her designs in 2 gallery shows opening in New York city. The installations are derived from Hadid’s architectural projects, [...]

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